BlueRay, you are so wrong again!!!!!
Read the article in Business Traveller properly and go to the bottom of the article and you will read the following
Correction: As stated below by one of our readers, GB Airways has in fact been sold to Easyjet by The Bland Group, resulting in the termination of BA's franchise with GB.
The headline is wrong! BA are not selling anything. The Bland Group (who own GB Airways) are selling the airline to easyJet. BA's franchise with GB Airways (which might well have gone at the renewal date for the franchise) is being withdrawn with the sale.