Unfortunately I would expect very negative news about Sterling´s owner Northern Travel Holding/Fons in the coming days. Very much involved in the "pyramid" that is FL Group/Stodir/Baugur Group. The whole thing is very likely to collapse. Fons was a significant shareholder in Glitnir Bank (which collapsed) through FL Group/Stodir which is in Icelands equivalent of Chapter 11, and not expected to recover from that.
Sterling staff best bet is that a new owner can be found... soon. Iceland Express is in the same situation.