Boy this makes things look good for Virgin.
As Qantas inevitabely adopts the Low Value Carrier model, all Virgin has to do is have the flexability to move to appeal to the market that QF will inevitabely leave behind.
The LVC model was fine in it's day but it's getting old now.
For all you boys and girls at Qantas this is a sad day.
You might recall that Jet Star's web site used to pay homage to Impulse and it's culture. The minute Joyce began his reign over impulse, he squashed the culture with total disregard for those who had worked so hard for so long to keep the place running through the hardest of times.
This is what you have to look forward to and there is no use fighting it.
As a passenger, my opes are that I will still have some sort of choice in the future not to have o fly the low value model.