When the "nice" commercial guy over committed tickets for F1 to VIPs and called all the VP secretaries in for interrogation and made them sign confessions to shift the blame from himself, he wasnt so "nice"
When the "nice" commercial guy unilaterally ammended staff employment contracts without the consent of the staff concerned to fit his budget, he wasnt so "nice"
but you are right, he does "seem" nice when you dont have to actually work with him