Poppy-cock...
I think Fuji-Abound is on the right track talking about value for money. That is the point, not whether you're forced to pay over the odds for something.
IMHO you can talk about supply and demand economics until you're blue in the face, but we all know what constitutes a rip-off. Doubling the price while your costs remain stable in order to double the profit... is greed.