Overheard recently, twice in one meeting, at a fabled nearby HQ..........
"This plan really needs to gain traction"
This is a cue for a Homer Simpson moment with creatures dancing inside your head as your eyes glaze over.........
and the latest import from GMTV to hit us is; "......this is absolutely key......"
The word absolutely is so over-used its untrue, but the "key" marlarkey is even worse.
I agree that we need to shift more paradigms....probably into a large unused former hangar in Bedfordshire..........
SJ