To those who think that the Silver Jet business model won't/doesn't work, ask yourselves why is it that Big Airways are launching a business only London-New York service in the near future?
Because there is money to be made in it, might be the answer.
Maybe rumours were spread to the city from undisclosed sources? Competition drowned at birth to enable the big brother to thrive? Remember Laker and Virgin, both attacked, one survived. Conspiracy theories rule!
Good luck to them if they do get going again.
Maybe because they have the big buisness clients secured on long standing contracts!! That new start ups can't even get close to.