Flare Damit, if we take your argument to a logical conclusion, it does not matter what colour the a/c are, and all of them should therefore be white, for example.
Personally, I like to know who is flying me. As you may have gathered from my previous post on this subject, I am not at all keen on the new brand of image/
PR consultants ravaging British business. However, it must take a particularly 'limp' individual not to see the value of a sound corporate identity. Most bods here happen to think that this particular identity is not as sound as the old one.