Sanity can prevail!
A few years ago East Midlands Airport was re-named Nottingham East Midlands (I think this is the one that the diverting crew couldn't find the plates for).
The nearset city is Derby, and it's in Leicestershire.
It is now back to its old name, although our company calls it Derby-East Midlands on our notams!
Re-naming of airports should be done in consultation with the crews operating into them and the regulatory authorities, not at the whim of owners and marketing men.
P.S. What's Manston called this week?
Also what about Pub names.