PPRuNe Forums - View Single Post - why is modular cheaper than integrated ??
Old 23rd April 2008 | 20:47
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v6g
 
Joined: Nov 2003
Posts: 252
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From: Canada
Modular schools sell training. Integrated schools sell a dream. Customers buying dreams aren't price sensitive.

The same argument applies to people who lease a luxury car instead of buying a second-hand economy car.

Last edited by v6g; 23rd April 2008 at 22:23.
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