Bring Back Honest Fares
Just paid £65.00 for a return flight between the UK and Ireland.
I'd be happy to pay double if the airline treated me like an intelligent adult and made me feel like a valued customer with a bit of old-fashioned service thrown in.
Instead, I feel that I've been conned and that any "service" is provided reluctantly, for a fee.
Advertise an honest price and I'll pay it. Don't advertise a silly fare and let me discover that you'll add a bit to check in a bag, give me a choice of seat, process my credit card payment, etc., etc.
Quote me an inclusive price that covers your costs and your profit margin. Cut out all the time-wasting administration of extras for a fee.