On the surface this seems like a good thing. For someone like me who has a wee bit of an education and a fair few flying hours it seems an ideal path. I'd be interested of course in what kind of commitment they are looking for, T's and C's etc, not that good from what you read on here. The practice of taking lower time guys (200 - 500hr) with some smarts has been done in Europe for a while now. With decent line training etc they've been finding their way into the right seats of 320's and 73's . I think the days of 1000hr experience minimums are numbered (they have been in GA for a while now), it won't be long before other airlines here start to emulate the European system.
Good or a bad thing? Don't know but according to the below post, its all coming crashing down in anycase.
http://www.pprune.org/forums/showthread.php?t=311975
BP.