A collapse of the strike would see Virgin imposing any pay deal it see's fit. It would probably mean a reduction in union membership and seriously undermine the unions bargaining power at future T & C negotiations.
The direction we're heading will lead to significant numbers of unhappy, underpaid, undervalued crew and cheaper new hires in the future.
All of this of course will impact on the positive inflight experience of the people who choose to fly with us and who sustain us all.
That the company cant see this is staggering.
