EBD- The answer is simple- if you don't want to be an employee of those companies then you don't have to pay. Apply for a company that doesn't charge you for the endorsement. I'm sure that the "don't pay for the endorsement" group also don't pay stamp duty on a house purchase because its unfair and governments get enough money, they will just continue to rent to take a stand. Or they probably take the pragmatic view like most of us that its just the cost of the contract and at the end of the day it provides us with something that we think will provide some benefit, be it monetry gain or lifestyle.