The sign read......
"don't look at me, you are missing the carols, oh and in case you want to take a photo and send it to CASA I am 500ft....or am I 300ft????? hehehe...look there is santa, below me, he must be at least 250ft, take a photo of him and send it in. Oh they are singing jingle bells now you are missing out by looking at this sign"
It was a long sign, no wonder it was flapping around.
Merry Christmas, enjoy life boys.