i just find first class bizarre. What kind of a lunatic would pay the cost of a luxury car for perhaps 8-9 hours of limited cosseting?
Better fly Y class to Bangkok (for example) and check-in at a splendid hotel like the Davis for a month (costs much, much, less and infinitely better cosseting!)
Of course its the fat cats who fly 1st class and the pillocks who give them their ill-gotten gains who pay for it.