Sorry
crab but I need to quote this one:
criticising guys with physiques so at odds with what one might reasonably expect from someone in the Armed Forces that they become ridiculous.
Which "one" here is doing the expecting and how were their expectations formed? Surely what you are talking about is actually prejudice: "one" expects people in the military to have a certain image which fits the model in "one's" head and "one" gets upset when this is not the case. Examples:
1. He looks lardy: he is unprofessional.
2. He looks Arabic: he is a terrorist threat.
3. He is ginger: he smells of wee.
The RAF "image" is for the RAF Corporate Comms people to sort out, not you and not I. If people are getting the wrong image then we have the wrong Corporate Comms people.
(PS - apologies to all the strawberry blondes out there, all in jest. I'm going to keep doing it though!)