Ryanair offers advertising space to sea carrier
Irish low-cost airline Ryanair has announced that it is courting sea transport provider the Dublin Port Company in an attempt to sell advertising space in its in-flight magazines.
The carrier, run by entrepreneur Michael O'Leary, announced that it had taken the decision to offer the advertising space to the firm after hearing that Aer Lingus had rejected a similar application.
Ryanair stated that the move was a symbolic gesture indicating that it did not consider itself troubled by competition from the port company or other modes of transport, "not by air, not by rail, and certainly not by sea".
Peter Sherrard, head of communications at the firm, says: "Ryanair looks forward to welcoming the Dublin Port Company's €30,000 [£20,600] advertising contract to our inflight magazine because unlike Aer Lingus, we aren't afraid of any competition."
Meanwhile, Mr O'Leary has told Belgian weekly Trends that air transport is a "stupid business" which often results in loss-making enterprises, Reuters reports.
Hmmmm Wonder if he allow easyjet to run an advertising campaign in the ryanair magazine!!??