FlyBe franchise?
With FlyBe inevitably getting bigger and bigger (even if they are screwing up everything they touch atm) and the brand becoming more recognised around Europe and further afield, is there any reason why they couldn't start franchising the name?
For Loganair to go from being supported by one of the country's biggest brands (BA) to their own brand would be very risky, and history doesn't show it to be a successful ploy. However moving to a less known, yet still much stronger brand (BE) would be less of a risk, and potentially a much better deal?
It would mean the business models wouldn't have to be changed either end. FlyBe would just gain wider network coverage and better connections to their existing services, and Loganair would benefit from a strong booking engine and marketing machine.