Guvnor, I really believe that you are just ANTI B.A. You don't really expect responsible airlines to get involved in such obvious publicity stunts that your precious Sir Richard tries to pull do you?
You evidently do, so I would expect that should ever decide to get your somewhat large feet off the ground. Then you do so with an airline who evidently prefers to spend its time making crass statements, rather than one that gets on with the job in hand namely "THE SAFE TRANSPORT OF FARE PAYING PASSENGERS".