You seem to be using a well thought out method on market research? Are you really trying to suggest that a company make a marketing strategy based on your sceintific analysis of 'meeting a few friends down the town'? I suppose Pfizer just wander around sandwich asking a few people before deciding which drugs to proceed with or that Hornby march up and down Margate seafront asking visitors what the next christmas best seller will be! Your post offers nothing of any substance, you simply reinforce the stereotype blogger that this board has a knack of attracting