Crikey Max! Don't go all "Spanish Inquisition" on me!
I prefer the Star Wars analogy. Telstra is Jabba the Hut (Huuuuge), QF is Darth Vader (Once noble, now strayed to the dark side), the Unions are Boba Fett (Hired guns that ultimately look after themselves), Ansett was Dantooine (Blown apart by the Empire) and Godfrey, Joyce etc all think they are Luke Skywalker when really, they're just Jawas.