Contacted, I think you're right, and here's some documentary evidence.
I need to go to Geneva next Wednesday afternoon for a day. Here are a couple of itineraries:
British Airways: . .06/02/02 BA 2738 LGW-GVA dep 1445 arr 1755. .07/02/02 BA 2739 GVA-LGW dep 1805 arr 1840
Easyjet:. .06/02/02 EZ 972 LGW-GVA dep 1120 arr 1500. .07/02/02 EZ 975 GVA-LGW dep 1910 arr 1955
Reasonably similar timings, one would have to admit. And the prices (economy seat in BA):
BA - £499.20. .EZ - £140.00
(NB I took the most expensive itinerary EZ offered - other flights would have been cheaper still).
Wonderful as BA is, there isn't £360 of value in the service BA provides over EZ. Companies aren't stupid and will find ways to incentivise their employees to use the low cost carriers over time. In short, one of these companies has a viable business model, the other I'm not so sure about!!!