I fully agree with you in principal SXB, but I don't think that there was any suggestion that safety briefs should be ignored. On the contrary, in my case I'm one of the few who does put his newspaper/book down and pays attention to the safety briefing. However, HT's point, that an airline which operates only one type could at least achieve a uniform standard inside the a/c, is valid. After all they are all ordered new from Boeing to RYR's specifications.