Been flying these suckers for a few years now. Procedure that works for me is:
Crack the throttle 1/2"
Mixture rich
Elect fuel pump on - check pressure - pump off
3 pumps on the primer and then do as lineboy4life says.
If you flood it:
Mixture at ICO
Throttle fully open
Be ready to revert the the engine controls to normal as soon as it fires.
Just as an aside - for anyone flying an Arrow. If the enging is hot - DO NOT touch the mixture or boost pump. Just crank it at ICO and it will fire but again be ready to bring the mixture up straight away. Wish I had a buck for every poor sod I witnessed who struggled with a hot start and killed the battery and/or starter motor before realizing they didn't know what they were doing.