MUFC_fan what date are you looking at? The first flights are on May 8th.
The JXT102 BHD-BLK has the most passengers with 7 booked
The JXT101 BLK-BHD has 6 booked
The JXT104 BHD-BLK has 3 booked
The JXT103 BLK-BHD has 5 booked
Every flight on the 9th so far has 4 booked, every flight on the 10th has 3 PAX booked, same for the 11th except for the 104 which has 4 booked.
So for the first week they have sold 62 seats out of a possible 288, a total load factor of 22%. Not stunning, but also not that bad for a start up airline in it's first week up directly against one of the regions most successful locos. It's a good base to build from.
I haven't booked a flight with them yet but I intend to try them out on the 10th.