PPRuNe Forums - View Single Post - Woo-Hoo! Another airline bases itself outside of SYD! (Merged)
Old 3rd May 2007, 06:32
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apacau
 
Join Date: Oct 2001
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From the Lion's, errrr... Tiger's, mouth!

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TIGER AIRWAYS ROARS INTO MELBOURNE

Tiger Airways Australia to set up headquarters in Victoria

Melbourne: May 3, 2007: Tiger Airways Australia announced today that it will be establishing its headquarters in Melbourne, at the City’s main domestic and international gateway, Tullamarine Airport. This decision was concluded after weeks of meetings with airports and cities across Australia.

Tiger Airways President and Chief Executive Officer, Tony Davis said it was a very tough decision as many of the competing airports put forward very strong presentations. Unfortunately there could only be one winner.

"We went through a thorough and detailed selection process and chose Melbourne, as it presented the best opportunity for the successful launch of Australia’s first truly “Low Fare” Airline. "

Together with its comprehensive skills base and long aviation heritage, the flexibility offered by Melbourne Airport, Victoria State and the City of Melbourne demonstrated a deep understanding of Tiger’s low fare model. The State, aviation & tourism industries, together with the wider community, rallied together to make Melbourne a compelling choice, Davis said.

The introduction of Tiger Airways low fare model to the Melbourne market will provide a significant boost to regional tourism and ensure that travelers will enjoy genuine competition and an end to the inflated fares being charged by the current airline duopoly.

He also said that the selection of the base was an important step in establishing a successful new airline operation in Australia, providing over 1000 job opportunities and offering the competitive low fares that Australians deserve. Tiger Airways has now commenced tendering maintenance, ground handling, training and catering contracts.

“The Air Operator’s Certificate (AOC) process is on track and we are now talking to a variety of cities about destination opportunities so that we can start planning our route network .We’ve also started talking to a number of cities about the opportunities for locating a second base in Australia.”

“Tiger believes that Australians will embrace and enjoy its concept of genuine low fare travel. And I thank all the States, airports and communities for their enthusiasm to have Tiger Airways fly to their city, Davis added.

The Tiger Airways business model is based on Europe’s successful Ryanair, which uses its very low cost base to deliver very low fares. “We certainly benefit from the experience and knowledge available to us through having the Ryan family as investors in Tiger Airways,” Mr Davis said.

The initial year of operations will see Tiger basing 5 brand new Airbus A320s with a single class configuration of 180 seats. Davis said that the airline expects to carry around 2 million passengers in its first year.

Tiger Airways has already established a successful international presence in the Australian market, currently operating four times a week from Darwin to Singapore, and daily between Perth and Singapore.

For more updates about Tiger’s plans, please visit www.tigerairways.com

About Tiger Airways

Tiger Airways is one of Asia’s leading low fare airlines. Tiger Airways took to the air in September 2004 and is the popular choice of travellers who want reliable point-to-point air travel at very affordable fares. Tiger Airways now flies to six cities in Thailand, two cities in Vietnam (Ho Chi Minh City and Hanoi), Guangzhou, Shenzhen, Haikou and Macau SAR in China, Indonesia (Padang), the Philippines (Clark-Manila) and is the only low fare Asian airline to serve Australia with services between Singapore and Darwin and Perth.

Tiger Airways hit its two millionth passenger milestone on the 13 December 2006, just four months after passing the 1.5 millionth passenger mark in August 2006. Tiger Airways is one of fastest growing low cost airlines in the Asia Pacific region, with strong growth in annual passenger numbers of almost 100%.

Tiger Airways was recently recognized for its industry leadership in performance and product innovations when it was awarded “Low Cost Airline of the Year” (2006) by the Centre for Asia Pacific Aviation (CAPA). The airline was selected from amongst Low Cost Airlines in the Asia Pacific and the Middle East region to receive the CAPA Aviation Award for Excellence. Tiger Airways showed leadership through its strategic positioning and expansion and development of new markets and its network, while keeping operating costs low to maintain stable revenue streams and offering consistent low fares to its passengers.

For more information about Tiger Airways, visit www.tigerairways.com
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