Unbiased Reporting
I'm based in the USA - and it galls me to have to acknowledge that when I look for (reasonably) unbiased reporting my best bet is to wait about 24 hrs for the local news rag to process their various feeds after which I can be reasonably certain I'll see a much better quality product than BBC seem capable of produciing.
True the local media can be just as bitchy as the BBC and their analysis can be equally shaky and they are just as intolerant of their 'MoD' and inept/indecisive Service Leaders. Yet, unlike the BBC, they don't seem to have a problem finding a least one good news story a day (its usually a human interest one) and they also appear to realise that people in uniform do their duty, often despite personal views and opinions. For that reason they appear keener to support the morale of their people serving on the front lines and in the support roles.
I used to think that USA had the balance all wrong - too 'huggy' too much self congratulation and way overboard with the recognition. They are - but that surely is better the bias and macabre sensationalism we experience at the whim of the BBC 'Special correspondents'.
Perhaps it wouldn't be so emotive if they just changed their name and dropped the "British". Then they could ply their trade without any offence or pretence of grandeur amongst the World's 2nd division news feeds.