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Old 4th Mar 2007, 21:11
  #74 (permalink)  
mmeman
 
Join Date: Dec 2003
Location: Darlington
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Name Change

I certainly do not believe the name should be changed back to Teesside, it has taken this long to change the road signs to Durham Tees Valley! The reasoning behind it, which I believe is sound reasoning, is to make it sound more attractive to increase the number of inbound passengers and I think it was coupled with tourism organisations using the term too. If you actually look around so many more companies are using the 'Tees Valley' name, and the welcome signs on the roads to Darlington say 'Gateway to the Tees Valley'. It is certainly not just the aiport using the term. And this idea that it is no where near Durham, who said Durham City? The airport is actually half in the county of Durham, so why shouldn't the airport be called Durham Tees Valley. It could be such a strong brand, with the St George Flag too. I still think the airport still needs to educate a lot of people though that the name has changed. It can be very confusing, cabin crew calling the airport Durham Teesside, pilots still call it Teesside in cabin announcements, departure bords still saying Teesside (Dublin and Gatwick were examples). Still work to do, but no way should it be changed back.
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