EAST MIDLANDS - 4

[bmibaby.com]

oliema

Sorry, but I get the feeling that you're either a spotter or a casual observer, rather than somebody who is actually involved with the airport, which is in the direction in which we want to steer this thread, however I will answer some of the points you mention, as it's clear you have a passion for what goes on.

bmibaby would be on a suicide mission if they wanted to go head-to-head with Ryanair, the airline would rather tap into core routes where they can become the major low-cost airline, it's the reason bmibaby have largely abandoned their French network at EMA, and also dropped Dublin, as well as Murcia. If bmibaby were to expand at EMA, it would only be to major cities which lack a current service from the airport or region, rather than finding the small niches in which Ryanair with their extremely low cost base are able to specialise in. Just because baby haven't added any aircraft at EMA in a while, does not mean we're doing a bad job or that our business model is flawed. Don't get me wrong, I'd love to see bmibaby with the most modern fleet of aircraft linking our bases with the major business & leisure centres of Europe, and had our management listened to us three years ago, we probably would be, but it's just not happening. bmibaby's future is either remaining in our niche as part of bmi, as an independent, or being taken over.