Dixon and his cronies are deluded fools.
How on earth are they going to get jetscar international's cost base below that of the developing countries flag carriers?????
Why would anyone in their right mind get excited at the prospect of buying the basics such as food, drink, pillows and blankets on jetscar when they have the option of FULL SERVICE offerings from airlines like Thai, Malaysian and the like for much the same price ?
Not to mention the cultural reasons why the majority of our "status conscious" Asian neighbours wouldn't be seen dead flying on a bugdet carrier.
The board are fools for allowing dixon free reign with Qantas's profits to chase the price sensitive, low yield, backpacker market.
I just hope that dixon's ego driven folly wont end up being Qantas's downfall.........