PPRuNe Forums - View Single Post - All Over for Aer Lingus in Four Weeks as BA Gives Thumbs Down to Investment
Old 26th Nov 2001, 21:51
  #49 (permalink)  
maxalt
 
Join Date: May 2001
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100 pax at a sample biz class fare of £400IEP is £40,000IEP. 85 economy pax at a sample £100IEP (promotional) economy fare is £8,500IEP. Total of £48,500IEP revenue on an Aer Lingus A321 from Dublin to LHR.

The 'net yield' on the above revenue is a matter of dispute matey, and you don't know any better than I do exactly what it is because it is highly confidential info.

I'd agree that it's probably not as high as we'd like it, but 2026 jobs are about to be shed, and if that can't yield a substasntial turnaround in the net figure then there is no hope.
The most interesting fact is that thousands of punters want to pay biz class fares every day to travel between Dublin and London, so even if ALT goes tomorrow someone else is going to pick up the biz, and it ain't gonna be a Ryanair cattle car.

By the way...any explanations on how you were so wildly off target with your pronouncements on the aircraft sale?

Keep it coming...you're definitely good for a laugh.
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