QF Management have always been a pack of b*****ds. In the 34 years I spent with the airline, I can think of only two or three that I would give the time of day to.
What sort of organization has to use an outside agency to recruit some of its most important personnel? What does it say of the calibre of its management?
Qantas has always had the knack of choosing the worst possible people to manage its affairs, and dont ever think that promotion is based on merit. It has only had one decent CEO and only one half-decent Chairman. The current crop are hopeless and overpaid to boot for what they have achieved in recent years.
In terms of destinations QF does not fly anywhere in Europe except FRA and LHR. Nowhere in South/Latin America or Middle East, one city in Africa, nowhere in the South Pacific except New Zealand, one city in India, four in South east Asia, four in North America(five if you include Honolulu), three or four in North Asia. And with few exceptions not on a daily basis. Where does it compete?
In-Flight service with regard to the food is a disgrace compared to Thai and Singapore Airlines, and I refer to all classes. Domestically, service does not exist. On a recent flight from Sydney to North Queensland, after a long haul from New York, I asked for a scotch and soda, it was 8am, the CSM approached me and asked me if I knew what time of day it was. I did not get the drink. That is only one example. Business class. QF management has made the travel experience a nightmare, from check-in, uncompetitive baggage allowances, inflight service and comfort, arrivals and baggage services, all of these things have been downgraded in importance to the paying passenger.
In the main, the whole airline is in decline and it is due to inept and incompetent managers. Service is the key and the current management "team" can't deliver.