Normal Fares not so cheap
Of course they will start off with these ridiculously low fares, they need to to get further the publics perception its a dirt cheap Airline. The fares after the promotion dont seem all that cheap though, Of note $549 one way to Osaka, well thats $1099 return, and I'm guessing plus taxes which conservatively would be $200?? Thats around $1300. My mate has been looking around for fares to Osaka, you can get return for less than $1300 on a full service carrier, granted its with a transit somewhere. In fact the cheapest was around $900 all inclusive but even Singair and the like can get for around $1100-1200 inclusive. Its all about perception my firends and I suspect particulary with the Japanese market they will fail, holiday destinations such as Bali and the likes I think probably will go ok, but Im doubting Japan is going to work Australian didnt..