PPRuNe Forums - View Single Post - BA launch Gatwick no-frills price war
View Single Post
Old 4th Feb 2002, 12:55
  #34 (permalink)  
Evil Bastard
 
Join Date: Dec 2000
Location: Surrey, UK
Posts: 4
Likes: 0
Received 0 Likes on 0 Posts
Cool

Those of you writing off BA's chances are perhaps overlooking the possibility that Rod really will call the changes at Gatwick.

EOG was little more than a feeder network for lucrative long-haul flights from both EGKK/LL, which is why it always lost money - many of its services were for free!

Consider the possibility that BA ditches this philosophy, freeing up a/c, routes and schedules (previously restricted by transfer timetables), so that Gatwick can increase frequencies on busy routes where people are willing to pay.

Suddenly load factors are up, total flights are up, turnarounds are faster, and Gatwick makes money even with lower fares? It is a possibility, so don't write BA off in the low cost sector yet.

. .Evil <img src="cool.gif" border="0">
Evil Bastard is offline