On way of advertising, I saw a large banner in London once advertising the LCY routes when they were still running. And they sponsored neath(I think) rugby club aswell. Little snippets in local news papers but I havent seen much else. I think that the london could have been a sucess if exercised correctly. thousands of people go to london everyday from south wales for various reasons, not just business!!
Well its easy for us to say this and that, but we are on the outside. In all honesty I think it has been given a damn good go. Who else would keep a company going at -15mil. I think we should praise AWW & RT for not giving up. There is always a cut off point though and I dont think it's far off. It's a shame, Now AWW have done all of the ground work establishing routes and half decent pax figures perhaps another airline are going to reap the benefit.
Long Live The Red Dragon