A couple of years back MAN enjoyed unexpectedly quick growth when Baby and then Jet2 did better than expected, or "budgetted" for.
So at the next business plan stage, rather than acknowledge that they'd had two years' growth in one year, and that therefore the next year's growth would be minimal, the Board decided "ey up Geoff, we'll have more of that, dornt ya knor lad" without even removing their cloth caps or putting down their egg pies or finishing their pints of mild served in glasses with handles.
Geoff Muirhead brushed the crumbs off his C&A suit and turned to John Spooner and said "way ay lad, tha can manage that, cahnt tha?"
The Reverend John Spooner turned to his frazzled disciples and spake "my team, thy will do as the fat man sayeth, thy will worketh 25 hrs a day, 8 days a week, and of course thy will do it for fewer sheckles than last year."
Amen.
Quelle surprise, whoever wrote the business plan, with the benefit of knowing what he was talking about, was correct. Doh.