PPRuNe Forums - View Single Post - BD Low Cost ex EMA!
View Single Post
Old 10th Jan 2002, 12:59
  #3 (permalink)  
Peter Skellan
 
Join Date: Dec 2001
Location: Hereford, UK
Posts: 50
Likes: 0
Received 0 Likes on 0 Posts
Angry

Well actually the story was that BMI would announce the name and details of its new low cost brand next week... <img src="rolleyes.gif" border="0">

For a large thread on Go, BMI and EMA see:

<a href="http://www.pprune.org/ubb/NonCGI/ultimatebb.php?ubb=get_topic&f=1&t=017290" target="_blank">http://www.pprune.org/ubb/NonCGI/ultimatebb.php?ubb=get_topic&f=1&t=017290</a>


I thought a low cost airline needed minimal overheads, usually start with a clean sheet of paper and are run with ruthless cost control. Now unless old Michael Bishop is going to sell The Hall, sack every other manager and renegotiate his operational staffs terms & conditions then I for one will view this announcement as nothing more than a panic response to the arrival of a proper low cost airline.

Or are BMI just planning to paint yet another livery, think of a snazzy web address and take the catering off their aircraft and call it "A new low cost airline"?

Will this purportedly 'new' airline be propped up by its big brother? People accused GO of being BA's spoke in easyJets wheel and thought it unfair. Will they say the same again. I think so - and - with more good reason.

I wonder if BA will do the same thing at Gatwick what with Stelios parking his tanks on their lawn. Standby for the launch of GoII or perhaps 'GO Again' <img src="wink.gif" border="0">

My fervent hope is that BMI do not use this 'new' airline to make Go's new base a financial liability forcing them to close it. If that happened I bet my two front teeth that BMI's 'new' low cost division would be wound up within a month.

Mind you isn't competition great? The Midlands waits years for a low cost airline. Then it get two within a month!

PS
Peter Skellan is offline