Something I've noticed about the amount FI's are paid, if you are open about how much an FI costing, then I have never had any complaints. But if you mix the two costings up ie. have one price for SFH and another price with an FI, then people seem to be bothered.
Why? No idea, but no-one seems to think that an FI isn't worth £25 an hour.
I charge £30/hr for IMC work and Aero's and £22 for "normal" PPL stuff (£25 for night) and we're busier now than we have ever been. I like to think that our customers know that they are getting value for money and when you consider the training and experience we all have, even £30/hr is pretty darn cheap and most punters are smart enough to realise this.
When it comes to pro-active marketing, it is something I'm very keen on, but in all the other schools I've worked at, there has basically been no effort made apart from putting a line in Yellow Pages.
Last edited by Say again s l o w l y; 1st February 2006 at 21:16.