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Old 11th January 2006 | 15:10
  #147 (permalink)  
splash&dash
 
Joined: Jan 2006
Posts: 86
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From: Hobbiton, middle England
Re: BACitiExpress The final solution!

brabazon

duo lasted a lot more than 'a few weeks' more like 6 months! and their main downfall was due to 1 of the 3 major investment companies pulling out and poor marketing and not on poor pax figures alone.
granted, their pax figures were low initially, but so are all new start ups? but they were increasing at a steady rate just before they ceased trading which showed there definately was/is a niche for a lower cost business class product.
as a major aviation magazine said, given another 6 months duo would have turned the corner but obviously we will never know.
imho ba-connect should follow the duo product and offer something unique a try and keep both the business and economy pax by providing a service that no other uk lo-co operator delivers.

i wish them all the best though as a change was urgently needed.
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