getting there
I believe things didn't start with a bang, but it is a bad time to start a business class airline coming summer holidays etc. Perhaps if the flights were longer people would be prepared to cough up the cash, but really I fly a lot on peak domestic and the suits are mainly in the back (still getting points and sipping dry white in the lounge anyway)!
I hope it stays around for the longhaul, even if they need to fill seats with "Rush Hour" sale occassionly.