This has got to be a scam.
Either that or the organisers are just seriously naive.
Just check out their sponsorship packages:
http://www.worldrecordhelicopterteam...hipPackage.doc
If anyone is concerned about the welfare of children, then forget spending $500,000 on a 'platinum' corporate sponsor package with these fools and send your money to a charity that will help those countries that can't afford to feed their children.