Manchester can offer a brilliant deal to Go, it is called East Midlands, which is part of the Manchester airports group following on from thier purchase from National Express.
Manchester's low cost base to compete with Liverpool.
Could the next airline announcing services from East Midlands be Ryanair?
As an aside, Monarch Crown and easyJet compete from Luton on the Palma and Malaga routes very well, each suplementing the other.