Having moved to The Shire from London, where ntl provided me with a fairly reliable (300k!) "broadband" service, but terrible customer service, I am now enjoying a fantastic experience with Zen. Their customer service is brilliant - you actually get to speak to a human being very quickly.
As a long-in-the-tooth Mac user, it's a breath of fresh air to find a provider who welcomes us and doesn't treat those of us with the presence of mind to "Think Different" like pariahs.
It's not the cheapest, but it is unlimited and reliable. Zen regularly appears in the "top ten" of broadband providers.
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