This was on the Leeds/Bradford website:
http://www.lbia.co.uk/newsstory.php?storyid=20050705
bmibaby 'tiny' Fares Arrive at Leeds Bradford
5 July 2005
True low-cost fares take off at Leeds Bradford Airport, as bmibaby 'tiny' fares go on sale for travel on all bmi destinations including London Heathrow.
Fares starting from just £25 one-way, inclusive of taxes, are on sale now at bmibaby.com as part of the bmi group's development of modular travel.
bmibaby 'tiny' fares will be offered on all bmi flights from Leeds Bradford Airport including London Heathrow for travel from 1 August 2005, bringing travellers the option of low-cost fares with low-cost terms and conditions.
Nigel Turner, chief executive of bmi, said: 'Low-cost travel has truly taken off as Britain's second largest airline starts selling fares from Leeds Bradford to London Heathrow. No longer do travellers to the south-east have to rely on secondary airports for low-cost travel.
'It's all part of our modular approach to travel, allowing passengers to choose the type of fare that's right for them.
The bmi group announced its new modular approach in May 2005 following a six-month study surveying the views of 10,000 air travellers. The findings showed that passengers wanted greater choice in selecting a fare together with the flexibility and level of service it offered.
Tiny fares to Heathrow are the first stage of a product realignment that sees the introduction of three fare types:
Premium - fares will give the maximum flexibility and an excellent range of product benefits such as lounge access and priority check-in.
Standard - For travellers wanting some flexibility and service, bmi standard fares will be available.
Tiny - fares from bmibaby will continue to be low-cost fares with low-cost terms and conditions.
ENDS