OzJet, will they be a success?
Both the May issue of Australian Aviation and Aircraft and Aerospace contained articles on OzJet. The article in Australian Aviation seemed very positive towards the airline and their formula ie 15 minute check-in etc. However Aircraft and Aerospace were totally the opposite. They list numerous airlines that have tried a similar formula overseas and only one has worked (Midwest Airlines) and apparently they are on the verge of bankruptcy. The article in Australian Aviation quotes a break-even load factor “south of 50” per cent, can that really be achieved?
There appears to be a lot of question marks around certain aspects of the airline, such as the reliability of the B737-200’s and their frequency (or lack of). The business passenger wants a flight between the capitol cities at least every hour and preferably every half hour, can OzJet provide that?
Have they secured terminal space in Sydney, Canberra, Adelaide and Brisbane, including space for their business style lounges? Last time I looked at Sydney, T2 was full (look at what just happened to REX) and in Brisbane the centre figure is now used by Jetstar.
Will some of the smaller corporations be attracted to OzJet or will they stick to Qantas and Virgin Blue?
They also plan to fly between Adelaide and Port Lincoln, could their formula work at other regional destinations such as Wagga, Tamworth, Coffs etc, where passenger normally pay $150-$200 each way?
So over to the PPRUNE expects, do you think they will be successful?