Niceguy,
We do get it. We understand what Flywho are trying to do. What we don't understand is (a) why they have chosen to offer a premium only service from Birmingham, when the market for such flights must be so much greater from London, (b) how they are going to convince people that they will be able to deliver on their service after so many broken promises, and (c) how they plan to develop any kind of brand recognition without any advertising, and a minimal internet presence.
When the travel market is being increasingly brought downmarket by the likes of Ryanair, any move to buck this trend has to be very welcome, especially from a Midlands airport.
Before anyone suggests a contradiction in this post (I have also stood up for Ryanair on other threads - they are very good at what they do, but I would never want to see them dominate the market), there is a huge difference in my books between wanting something to work, and actually thinking it will work.