I seem to remember a lot of fuss many years ago when BCal had its 'I wish they all could be Caledonian girls' ads on TV. Some of the cabin crew called it sexist, demeaning, blah, blah, blah.
If you speak to anyone re BCal these days and they will probably talk of the excellent customer service, then launch into the tag line from the ad.
Strange to think that a spoof comedy full of innuendo and sexism like 'take the high life' (or whatever it was called') is popular among cabin crew, but an airline sponsored advertising spoof gets people all twisted in angst.
It is a spoof................ nobody thinks it is for real............. now go and get a sense of humour girls and boys