Zones
You are right, media hype. It often starts with a media question like "could you fit showers in there if you wanted", to which the answer of course is "Yes", which ends up in the news as "showers to be fitted".
It's like the "Wrong type of snow" comment universally known and laughed at in the UK as an excuse given during a railway service breakdown by a railway manager. In fact it was never said by a railwayman; they were words of a journalist.