PPRuNe Forums - View Single Post - Is Flybe desperate?
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Old 3rd Nov 2004, 09:23
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mysecretsmile
 
Join Date: Jul 2003
Location: Ireland
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All's fair in love and war - war is what seems to be going
on between FLYbe at BHD and EZY at BFS.

They seem to be going head to head on alot more routes (Liverpool being the most recent) Lets hope that they have large piles of cash to pay for this war as it isn't going to be cheap. I noticed on a recent trip past BHD that Flybe seem to have bought up alot of the high profile advertising billboards on the Sydenham By Pass & Bridge End - I can't see them giving these up as I am sure Easyjet would like to get their paws on them for themselves.

I've seen the mobile advertising units driving around in recent times for both Easy and Flybe.

Its all good for Joe Public with loads of cheap flights - but for how long can these companies afford to sacrifice profit to gain market share ?

Last edited by mysecretsmile; 3rd Nov 2004 at 11:04.
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